admin, Author at Good News Network- Christian Media At It's Best https://goodnewztv.com/author/admin/ The Good News Network Media Center Sun, 17 Sep 2023 01:43:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://i0.wp.com/goodnewztv.com/wp-content/uploads/2023/07/cropped-GoodNewsMedia2.png?fit=32%2C20&ssl=1 admin, Author at Good News Network- Christian Media At It's Best https://goodnewztv.com/author/admin/ 32 32 96259187 Semrush Unveils AI-Powered Tool to Supercharge Your Social Media Presence https://goodnewztv.com/2023/09/17/semrush-unveils-ai-powered-tool-to-supercharge-your-social-media-presence/ https://goodnewztv.com/2023/09/17/semrush-unveils-ai-powered-tool-to-supercharge-your-social-media-presence/#respond Sun, 17 Sep 2023 01:43:21 +0000 https://goodnewztv.com/2023/09/17/semrush-unveils-ai-powered-tool-to-supercharge-your-social-media-presence/ Semrush launches AI Social Media Post Generator, a game-changer for timely, trend-centric brand content on...

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Semrush launches AI Social Media Post Generator, a game-changer for timely, trend-centric brand content on social platforms for businesses.

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What Is Facebook Marketplace? https://goodnewztv.com/2023/09/17/what-is-facebook-marketplace/ https://goodnewztv.com/2023/09/17/what-is-facebook-marketplace/#respond Sun, 17 Sep 2023 01:43:21 +0000 https://goodnewztv.com/2023/09/17/what-is-facebook-marketplace/ Did you know that Facebook Marketplace could help you expand your business? But what is...

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Did you know that Facebook Marketplace could help you expand your business? But what is Facebook Marketplace? Find out everything you need to know here!

Facebook marketplace connects buyers and sellers. Facebook users who have an account can buy and list items for free. It’s a sales channel that both businesses and individuals can use. Plus there are no listing fees.

What Is Marketplace on Facebook?

Got a Facebook business page? A business owner can use Facebook Marketplace for businesses. You get the benefit of real-time communication with your target audience through Facebook messenger, answering inquiries and questions in real-time.

Many categories of businesses can use this platform. Like those in E-commerce and retail, real estate, and automotive.

Why Your Business Should Sell on Facebook Marketplace

If you’ve got a Facebook page you can make Facebook Marketplace work for you. The marketplace and Facebook itself have almost 3 billion monthly users. It all began with Buy and Sell Groups that were launched in 2015. Now 70 countries use Facebook Marketplace.

There are some reasons why your business should be included.

  • It’s A Good Way To Communicate With Potential Buyers: Your business can use Messenger to answer queries. Or you can change the product descriptions and add contact details for WhatsApp or Instagram Direct. Each application has advantages.
  • You Can Build A Reputation: This peer-to-peer platform builds trust between your business and customers. It’s quick and easy to interact with users.
  • Track The Best Sellers: Facebook marketplace has a lot of great features. When you access a store on the platform, the best-selling items come up first. There are some rules for event tickets, payment methods, and default locations for a sale.
  • Facebook Marketplace is Free: You only need a Facebook account to add a Marketplace listing.
  • Use Personalization Tools: Use ads to target the right audience. Like a lookalike audience that’s a group similar to the people who already buy from you. Focus any campaign objective this way.

what is facebook marketplace

Benefits and Limitations of Facebook Marketplace

Considering using Facebook Marketplace for your business? Weigh its pros and cons in the table below to make an informed decision.

Benefits of Facebook Marketplace Limitations of Facebook Marketplace
No listing fees Selling fee of 5% on a shipment
Real-time communication with customers via Messenger No official app specifically for Marketplace
Exposure to almost 3 billion monthly users Buyers often expect to negotiate prices
Ability to build a business reputation Certain restrictions on features like rooms and chats
Free access with a Facebook account Response time expectation of two business days
Integration with e-commerce platforms like Shopify
Personalized customer experience
Features to track best sellers

How to Sell Items on Facebook Marketplace

Facebook supplies a step-by-step guide on the subject. If you’re looking to sell online it starts by tapping the marketplace icon. The instructions go through how to select a section and title and photos.

There’s some other interesting information on how to edit a listing. Read the tips on how to meet people from the marketplace in person.

Facebook Marketplace Categories for Sellers

When considering Facebook as a selling platform, it’s essential to know that Facebook Marketplace offers a diverse range of categories tailored to suit various business niches and individual sellers.

From consumer electronics to handcrafted items, it provides a robust platform to reach potential buyers directly.

It’s particularly favored for its local reach, where buyers can physically inspect items before purchasing, eliminating the apprehension associated with online shopping. Here are some of the most popular categories on the platform:

Electronics

Electronic items have always garnered massive interest across various online platforms, and Facebook Marketplace is no exception.

Given the ever-evolving world of tech, consumers are constantly looking for the best deals on gadgets, making this category thrive. Integrating with e-commerce giants like Shopify further enhances its allure.

Additionally, with the aid of tools like Facebook Pixel, sellers can optimize their listings, track conversions, and retarget their audiences to boost sales . Check out the Facebook Pixel listings.

what is facebook marketplace

Entertainment

This category spans a vast array of products, from vintage vinyl records to the latest bestsellers. The unique advantage Facebook Marketplace offers in the entertainment segment is its personal touch.

Leveraging user data, the platform can offer recommendations tailored to individual preferences, thereby increasing the likelihood of sales. This targeted approach, combined with a vast user base, makes the entertainment category a lucrative one for sellers.

what is facebook marketplace

Family

As families grow and children outgrow their belongings, the demand for baby and kids items is perennial. The Family category not only caters to those looking to buy new products but also those seeking preloved items in good condition.

Detailed imagery, coupled with accurate descriptions – for instance, highlighting the safety features of a baby crib or the durability of a toy – can drive sales in this category.

what is facebook marketplace

Hobbies

With the increasing focus on holistic well-being and self-care, hobbies have assumed a significant role in modern lifestyles. Whether it’s collecting vintage stamps, pursuing photography, or indulging in DIY crafts, Facebook Marketplace offers a dedicated space for enthusiasts.

The integrated nature of the platform means sellers can leverage insights from user profiles to tailor their offerings, enhancing the overall shopping experience.

what is facebook marketplace

Pet Supplies

Pet ownership has surged, and with it, the demand for pet supplies. From gourmet pet foods to quirky toys and accessories, Facebook Marketplace provides sellers an avenue to tap into this growing market.

A well-curated listing with clear images, coupled with genuine reviews and ratings, can significantly influence buying decisions. Additionally, sellers can offer insights, tips, and advice related to pet care, further establishing credibility in the category.

what is facebook marketplace

Toys and Games

There are buying and selling groups too. These Facebook Groups need to meet their commerce policies. Some features like rooms, chats, and anonymous posts are restricted.

Toy and Games is a group you can join. Search this group for items like family night board games and kids’ games to name a few. With a new listing, you should consider the shipping option. Click this link to find out if that’s an option in your location.

what is facebook marketplace

How to Place Facebook Marketplace Ads

Beyond just organic listings, Facebook Marketplace offers a potent ad platform for sellers. Placing ads can substantially amplify reach, driving more eyeballs to products. However, it’s not just about boosting visibility; it’s about targeting the right audience.

Leveraging user data, Facebook allows sellers to display their ads to a relevant audience, thereby increasing the chances of conversion.

And with the platform’s seamless integration with Meta Ads Manager, sellers can streamline their ad campaigns, track performance metrics, and optimize for better results.

Using the Facebook App for Marketplace

Start by opening the app for Facebook on your smartphone. The More section on the top right of the screen will lead you to Marketplace.

Remember, there’s no official application for Facebook Marketplace. Check to make sure your smartphone can take high-quality photos. Here’s a link to the design recommendations to add photos. These help sales.

Tips for selling on Facebook Marketplace

This site lets you sell locally without charging fees to list. That’s one good reason to read the following tips for selling on Facebook Marketplace.

 

  • Use Natural Light For Photos: Making sales on Facebook Marketplace means having good pictures. It’s best to use natural light and no flash for pictures. You don’t want to distort the colors. You don’t need to be a professional photographer, but don’t use stock images either.
  • Don’t Forget the Dimensions and Details: Listing all the details is important. List all the dimensions and provide detailed descriptions. That includes pointing out any scratches, dings, or flaws. Transparency needs to be part of the listing details.
  • Consider Using Facebook Ads: Here’s a link to get your products out in front of 2.6 billion potential customers.
  • Make The Prices Competitive: Take a look at what the competition is doing before you click publish. Remember Marketplace buyers like to haggle. It’s a good idea to add a percentage to your lowest price so you can negotiate.
  • Don’t Forget Search Tags: You can include up to 20 in each listing.

Is It Free to Use Facebook Marketplace?

There’s no listing fee. But you need to pay a selling fee. This comes out automatically when you sell something. It’s 5% on a shipment. Or, a flat fee of $0.40 on shipments totaling $8.00 or less.

Is It Safe to Use Facebook Marketplace?

Yes. But it’s a good idea to take a few precautions when using a peer-to-peer resale site. Here are a few ideas to keep your experience safe while making sales.

  • Don’t disclose information that is private like personal phone numbers.
  • Meeting in a public place is a good idea. Parking lots for grocery stores or gas stations are good choices.

Finally, try and stick to local transactions wherever possible. This limits the possibility you’ll get stiffed for the goods after making the payment.

Finally, here’s a complete guide to setting up your own shop.

Image: Depositphotos

This article, “What Is Facebook Marketplace?” was first published on Small Business Trends

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What Is a Master Franchise? https://goodnewztv.com/2023/09/17/what-is-a-master-franchise/ https://goodnewztv.com/2023/09/17/what-is-a-master-franchise/#respond Sun, 17 Sep 2023 01:43:12 +0000 https://goodnewztv.com/2023/09/17/what-is-a-master-franchise/ A master franchise is a relationship where the master franchisee acts like a franchisor and...

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A master franchise is a relationship where the master franchisee acts like a franchisor and makes money from recruiting and overseeing sub-franchisees. Find out everything you need to know here.

A Master Franchise happens when an investor goes all in. These franchisees pay big money to develop business opportunities in a specific territory. They recruit new franchisees, train them and offer support. Master franchise opportunities cover a number of new businesses over a specific period. Here’s some more good information on this franchising opportunity.

What Is a Master Franchise Company?

A Master Franchise Company, often known as a Master Franchisee, is a firm or individual that purchases the rights to sub-franchise within a certain territory. Essentially, they act as a mini-franchisor for a specific region, territory, or country.

This model allows the primary franchisor, often based in another country, to expand its brand internationally without needing to manage individual franchise units in that foreign territory.

The master franchisee takes on the responsibility of developing the brand within the designated area, including recruiting new franchisees, providing training, and offering ongoing support.

Due to the responsibilities and investments required, obtaining a master franchise usually necessitates significant financial resources.

As you might expect, there’s a master franchise system they need to navigate. A great resource is Franchise Update Media.

master franchise

What Is the Difference Between a Franchise and a Master Franchise?

  • Territorial Rights: A master franchisee gains the exclusive rights to develop a brand within a specific large territory, such as an entire country or a significant region within a country. In contrast, a standard franchisee typically operates within a much more limited territory or just one location.
  • Level of Responsibility: While individual franchisees are mainly concerned with running their particular unit or units efficiently, master franchisees are responsible for the overall growth, development, and support of the brand in their designated territory. They are, in essence, responsible for establishing the franchise network within that area.
  • Investment and Potential Returns: The initial investment for a master franchise is considerably higher than that of a single franchise unit because of the extensive territorial rights and potential returns. However, master franchisees also stand to earn revenue from the franchise fees and ongoing royalties paid by the sub-franchisees they recruit.
  • Operational Scope: A regular franchisee focuses on the day-to-day operations of their unit, ensuring profitability, adherence to brand standards, and customer satisfaction. In contrast, a master franchisee, while they might operate their own units, is also deeply involved in strategic planning, marketing at a regional level, recruitment of new franchisees, and providing support to these franchisees.

In summary, while both franchise and master franchise models operate under the umbrella of the main franchisor, the scope, responsibility, investment, and potential returns differ substantially between the two.

Comparison Between Master Franchise and Regular Franchise

The complexities of franchising can sometimes be challenging to navigate. The table below provides a clear comparison between Master Franchise and Regular Franchise, highlighting their distinct features and responsibilities.

Features/Responsibilities Master Franchise Regular Franchise
Territorial Scope National/International Specific Territory
Investment Size Significant Capital Needed Lesser Capital
Role Recruit and Support Franchisees Operate a Single Unit
Income Source Percentage from sub-franchisee fees, royalties, etc. Profits from their specific unit
Responsibility Level High (area development) Focused on single business unit
Operational Freedom Supervise & Control Limited to own business
Relationship with Franchisor Middle person between franchisor & franchisee Directly with franchisor
Brand Ambassador Role In a new territory/country In a specific location

master franchise

What Are the Advantages of Master Franchises?

A master franchisee needs to take on extra roles to support sub-franchisees. It’s more work to support franchisees but there are lots of advantages when the marketplace cooperates. Like the following:

  • It’s An Investment Decision Based on A Proven Business Model. A master franchisor gets the benefit of an established brand. You’ll be moving into new territory, but with a name that’s recognized and a business model that works. You’re taking advantage of a proven system. Metrics covering areas like own unit economics are visible.
  • You’ll Get An Exclusive Territory. Most of the master franchise agreement conditions grant this. A master franchisee buys that kind of exclusivity. And international expansion saves money on labor and regulations.
  • You Get Control. The master franchisee is empowered to supervise. You have your own business. But at the same time, you’re the middle person between the franchisor and the franchisees you recruit.
  • You Get The Benefit of Established Intellectual Property and Branding. The brand is more than likely already established in a certain territory. You get to use it as per the master franchise agreement. You are also able to take advantage of the already-established intellectual property.
  • You Get New Profits. With master franchising, you’ll get a percentage of the initial franchise fee. Plus you’ll also get a slice of ongoing royalties. And you can add that to what you’re making from a master franchisee’s existing business.

Who Makes an Ideal Master Franchisee?

A master franchisee needs to have the following traits to be successful. Remember, any kind of franchise ownership requires hard work too. To run a particular territory, you’ll need to have these characteristics. These are distinct from other forms of franchising.

  • A Business Background. This is a little different than unit franchising. A master franchisee needs to work with several different sub-franchise companies. Decisiveness and confidence are important for these types of area developers.
  • A Passion for The Brand. The master franchisee is the brand ambassador in another location or country. These people need to be leaders to inspire multi-unit franchisees by training and supporting them.
  • The Ability to Grow The Business. The franchise brand needs to be considered. However, good candidates have enough capital to be able to sustain a venture for 3 to 5 years.
  • Confidence. Master franchisees need to be able to achieve specific goals over a certain time frame. They need to project a positive confident attitude for themselves and the other franchisees. And they need the soft skills to deal with sub-franchisees and local employees.
  • They Need To Be Decisive. These types of franchise systems can be challenging. Candidates need to be able to make difficult and straightforward decisions. They deal with an infrastructure overseas as ambassadors for a known brand.

master franchise

How Do You Start a Master Franchise?

A Master franchisee usually has some experience in marketing and sales. A large percentage of successful people have an existing infrastructure and business. Starting one depends on a successful franchisorfranchisee relationship.

That means you’ll need to open and operate a few stores of your own as a franchisor. After that, you can start offering franchise rights to subfranchisees. Then you’ll sign a master franchise license. That gives you the rights to a large area.

There are some other options once you get comfortable. For example, you can make a motivated employee a mini franchisor.

How Much Do Master Franchisees Make?

The income potential for a master franchisee can be significant, but it varies greatly based on several factors, including the brand, territory, market conditions, and the master franchisee’s efforts in recruitment and support. Here’s a breakdown:

  • Initial Franchise Fees: Master franchisees earn a portion of the initial franchise fee for every new sub-franchisee they bring on board. For example, if the initial fee for a sub-franchise is $50,000, the master franchisee might retain a portion (e.g., 50%) or $25,000, with the balance going to the main franchisor.
  • Ongoing Royalty Fees: After the initial setup, sub-franchisees typically pay ongoing royalty fees based on their revenue or profit. The master franchisee collects these fees and then shares a portion with the main franchisor. So, if a sub-franchisee pays a 6% royalty fee on their sales, the master franchisee might keep half of that and pass the other half to the franchisor.
  • Real Estate Fees: If the franchising model involves real estate, the master franchisee might earn fees or a percentage of rent from sub-franchisees that lease properties controlled or managed by the master franchisee.
  • Training Fees: Often, the master franchisee is responsible for training new sub-franchisees in their territory. They can earn fees for conducting this training.
  • Supply Chain Profits: In some models, master franchisees may also profit from selling equipment, products, or services to the sub-franchisees.
  • Volume and Scale: The real potential for significant earnings as a master franchisee comes from volume. The more successful sub-franchisees they can recruit, train, and support, the greater their earning potential. It’s a multiplier effect.
  • Economic Conditions: The economic health of the region or country they oversee can influence earnings. Economic downturns can lead to fewer new franchise sales and lower sales volumes for existing sub-franchisees.
  • Brand Strength: The attractiveness of the brand and its proven track record can greatly affect the master franchisee’s ability to sell new franchises and the success rate of those franchises.

While there’s no fixed income for master franchisees, the potential earnings can be substantial, especially in large or rapidly growing markets.

However, it’s essential to understand that there’s also risk involved. The initial investment can be substantial, and success depends on the master franchisee’s skills, efforts, market conditions, and the strength and appeal of the brand.

master franchise

What Is a Master Franchising Fee?

This is the fee that the master franchisee pays in the beginning to the parent company. The master franchise fee is similar to other franchise fees that need to be paid. The FTC regulates the whole system nationwide. Usually, these fees are not negotiable because of the rules from the Federal Trade Commission which govern them. These are different depending on the franchisor.

What’s the Difference Between a Master Franchise Agreement and an Area Development Agreement?

It’s important to know the difference between these. There is a difference between a master franchise agreement and an area development agreement. First and foremost is the cost to the franchisor. Area developers don’t pay high investment fees. But at the same time, they don’t get a lot of the sub-franchise revenue.

The other big difference is who is responsible for developing regions directly. In most cases that’s the area developer. Support and training are offered by the franchisor. These developers help out because they are required to open some locations in a certain timeframe and in a certain territory.

The agreements cover different responsibilities. The area representatives who work under that agreement don’t have any arrangement with the franchisees. Their focus is more on being an area developer.

Image: Envato Elements

This article, “What Is a Master Franchise?” was first published on Small Business Trends

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What is a Franchise Disclosure Document and What Should be Included? https://goodnewztv.com/2023/09/17/what-is-a-franchise-disclosure-document-and-what-should-be-included/ https://goodnewztv.com/2023/09/17/what-is-a-franchise-disclosure-document-and-what-should-be-included/#respond Sun, 17 Sep 2023 01:43:03 +0000 https://goodnewztv.com/2023/09/17/what-is-a-franchise-disclosure-document-and-what-should-be-included/ A franchise disclosure document is an important piece of paperwork when starting a franchise. But,...

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A franchise disclosure document is an important piece of paperwork when starting a franchise. But, what is a franchise disclosure, and what should be included?

A franchise disclosure document is an essential piece of paperwork when starting a franchise. But what is a franchise disclosure, and what should be included?

Entering a franchise business can be a great way to start your small business. By being a franchisee, you don’t necessarily need business experience to run a franchise. Franchisors will usually provide the training, resources, and support you need to operate their business model.

As a franchisee, you will however need to pay an initial franchise fee to the franchisor for the rights to use their brand in addition to ongoing franchise fees for marketing, royalties, and more.

Before entering an agreement with a franchisor, you must go through the Franchisor’s Franchise Disclosure Document (FDD). An FDD is a legal disclosure document that is provided to individuals interested in buying a franchise as part of the pre-sale due diligence process.

In simple terms, it gives a clear picture of the business relationship between the franchisee and the franchise.

What Is a Franchise Disclosure Document?

A Franchise Disclosure Document (FDD) is a document required by the Federal Trade Commission that sets clear guidelines for the franchise relationship. It is a legally-required document that a franchisor provides to prospective franchisees. It discloses important information about the franchisor.

Franchise agreements may vary between different franchises, but often include sections such as the use of trademarks; location of the franchise; general terms of the franchise; franchisee’s fees and other payments; obligations and duties of the franchisor; restriction on goods and services offered; and renewal, termination and transfer of franchise agreement.

Core Purpose of FDD:

  • Sets guidelines for the franchise relationship.
  • Legally required document.
  • Discloses vital information about the franchisor.

What Is an FDD in Business?

Franchise Disclosure Document (FDD) helps to provide prospective franchisees with information about the franchisor, the franchise system, and the agreements they will need to sign so that they can make an informed decision. The Federal Franchise Rule requires that the FDD must be disclosed to a potential franchisee no less than 14 days prior to them signing a franchise agreement or paying any money to the franchisor.

Once the prospective franchisee signs the FDD receipt page (item 23 of the document), the 14-day period begins. According to the law, every FDD must include 23 disclosure items.

franchise disclosure document

Why Are Franchise Disclosure Documents Important to a Franchise Business?

The FDD lets prospective franchisees analyze and decide if they want to purchase a franchise. It also provides an opportunity to know more about the franchisor, its legal history, company structure, financial status and agreements, existing franchisees, franchisee’s obligations, initial fees required, and more.

Importance of FDD:

  • Helps franchisees analyze the franchise opportunity.
  • Details about franchisor’s legal history, company structure, etc.
  • Franchisee’s obligations, initial fees, etc. are clearly outlined.

What Should Be Included in an FDD Franchise Disclosure Document?

Under the FTC’s Amended Franchise Rule, a franchisor selling a franchise must include twenty-three (23) items in its FDD. While the contents of each item may vary with each franchisor, each FDD is required to contain the following items in this order:

1. The Franchisor and any Parents, Predecessors, and Affiliates

A franchisor is obligated to present a comprehensive profile of itself. This entails elaborating on the evolution and trajectory of the company, including its inception date, pivotal moments, and significant growth phases.

Furthermore, it’s crucial to illuminate the relationships and distinctions between the franchisor, parent companies, predecessors, and any affiliate organizations.

An understanding of the business model and core concept that the franchise offers, an analysis of the current and potential market, any pertinent government regulations the franchisee must adhere to, and an overview of potential competitors in the sector should also be presented for clarity.

2. Business Experience

Transparency regarding the experience and qualifications of those steering the franchisor company is essential. This section should detail the professional backgrounds of the franchisor’s senior management team.

Highlight their roles, accomplishments, durations in their respective positions, and their relevance to the franchise industry.

Similarly, provide an overview of the franchise sales representatives and the team responsible for franchisee support, emphasizing their proficiency and experience in assisting new and existing franchisees.

3. Litigation

Full transparency is imperative when it comes to legal entanglements. The franchisor should enumerate all significant legal proceedings they’ve been involved in, spanning from civil lawsuits to criminal actions.

The nature of the case, the parties involved, the timeline, and the outcome, especially if it impacts the franchise’s operations or reputation, should be detailed.

Both ongoing and concluded litigations are pertinent, and the franchisor’s role in these—whether as an accuser or defendant—must be explicitly defined.

4. Bankruptcy

It’s crucial for prospective franchisees to be aware of any past financial pitfalls the franchisor might have encountered.

Therefore, the franchisor is obligated to divulge if it or any closely affiliated entities, including predecessors or management personnel highlighted in ‘Item 2’, have ever declared bankruptcy.

The circumstances surrounding the bankruptcy, the date it was declared, and the ramifications and recovery efforts following it should be laid out comprehensively.

5. Initial Fees

Financial clarity is paramount for potential franchisees. The franchisor must provide a detailed breakdown of all initial costs associated with launching the franchise.

This includes franchise fees, training costs, equipment purchases, and any other expenditures the franchisee must incur before operations commence.

Additionally, a clear timeline should be established for when these fees are due, along with stipulations regarding refundability, terms of payment, and any potential scenarios where additional charges might be levied.

franchise disclosure document

6. Other Fees

Apart from the initial fees, franchisees should be aware of the recurrent or occasional fees they might need to pay during their tenure as franchise holders. The franchisor should provide a transparent breakdown of such costs.

This might include royalties (which could be a fixed fee or a percentage of revenue), contributions to marketing or advertising funds, technology or software licensing fees, training refreshers, and any other brand-specific charges.

It’s essential to specify the frequency (e.g., monthly, annually) and any factors that might lead to variations in these fees.

7. Estimated Initial Investment

Potential franchisees must have a clear financial roadmap to comprehend their initial commitment. The franchisor should present an itemized list of all potential expenses a franchisee might incur while setting up the business.

This would encompass costs like leasehold improvements, equipment and inventory procurement, licensing and permits, professional fees (like legal or accounting), and even initial marketing efforts.

Additionally, considering the business might not be profitable from day one, franchisors should also estimate the working capital needed to keep the business afloat for its initial months.

8. Restrictions on Sources of Products and Services

In franchising, brand consistency is paramount. Therefore, franchisors often mandate where franchisees source their products or services. This section should clearly list out any products or services the franchisee is obligated to purchase directly from the franchisor or specified suppliers.

Moreover, if the franchisor benefits financially from these arrangements, like receiving rebates from designated suppliers, such monetary gains must be openly disclosed.

9. Franchisee’s Obligations

Ownership of a franchise comes with a series of responsibilities to maintain brand integrity and operational standards.

The franchisor should provide a clear overview of these expectations. This encompasses all stages of the franchise lifecycle, from initial location scouting and establishment to the daily operations. In case of any breaches, the legal repercussions, potential penalties, or remedial actions required should be specified.

Additionally, if the franchise agreement were to be terminated, either due to its natural conclusion or other circumstances, the responsibilities and obligations of the franchisee during the winding-down phase should be detailed.

10. Financing

Starting a franchise can be capital-intensive, and potential franchisees might seek financial assistance. If the franchisor provides any in-house financing options, these should be extensively detailed in this section.

This would encompass the types of costs the franchisor is willing to finance (like franchising fees or equipment purchases), the terms of the loan, interest rates, repayment schedules, and any prerequisites or qualifications the franchisee must meet.

If the franchisor doesn’t offer financing but has partnerships with external financial institutions that do, those should be highlighted here.

franchise disclosure document

More Important Information to Put in a Franchise Agreement

The franchise disclosure document (FDD) previously known as the Uniform Franchise Offering Circular (UFOC) is a legal disclosure document that must be given to individuals interested in buying a U.S. franchise as part of the pre-sale due diligence process.

Additional items required by law to be included in the FDD include:

11. Assistance, Advertising, Computer Systems, and Training

The franchisor must disclose the type of assistance and training that it would provide to the franchisee. In addition to the advertising requirements to be imposed on the franchisee, and the required computer and software systems that the franchisee will be required to purchase and utilize.

12. Territory

The franchisors must disclose if the franchisee will be awarded a protected territory, whether or not the territory is protected, how the territory will be determined, and instances where the franchisor reserves the right to operate within the franchisee’s territory.

13. Trademarks

The franchisor must disclose information about the trademarks of the franchise system, including, whether or not they are registered with the United States Patent and Trademark Office, their registration status, and whether or not the franchisor has notice of a trademark conflict or dispute.

14. Patents, Copyrights, and Proprietary Information

The franchisor must disclose information about any patents, copyrights, and other proprietary information that is related to the franchise system.

15. Obligation to Participate in the Actual Operation of the Franchise Business

The franchisor must disclose what obligations, if any, franchisee owners must have in the day-to-day operations of the franchised business including whether or not they must work in the franchised business on a full-time basis.

franchise disclosure document

16. Restrictions on What the Franchisee May Sell

The franchisor must disclose its control over what a franchisee may or may not sell as a part of the franchised business.

17. Renewal, Termination, Transfer, and Dispute Resolution

The franchisor must disclose and summarize the legal rights and obligations related to the renewal, termination, and transfer of the franchised business. This item must also include a summary as to how legal disputes must be resolved between the franchisor and franchisee.

18. Public Figures

The franchisor must disclose if there are any celebrities or other public figures that have been hired to promote the franchise system.

19. Financial Performance Representations

The franchisor can (but is not required to) provide information on unit financial performance.

20. Outlets and Franchisee Information

The franchisor must disclose the locations and contact information of existing franchises.

21. Financial Statements

The franchisor must disclose and include audited financial statements for the past three years.

22. Contracts

Within FDD Item 22 franchisors must list and attach all contracts that a franchisee must sign with the franchisor. These include a sample of the franchisor’s standard franchise agreement and any related agreements such as a development agreement, site selection agreement, or release agreement.

23. Receipts

The Franchisor must include two copies of the receipt page. This must be signed by the franchisee to confirm receipt of the document. This begins the 14-day review period.

franchise disclosure document

Franchise Disclosure Document (FDD) Checklist

When reviewing an FDD, it’s essential to ensure all mandatory components are present. Use this checklist to guide your review:

Key Component of FDD Check
The Franchisor and any Parents, Predecessors, and Affiliates [ ]
Business Experience [ ]
Litigation [ ]
Bankruptcy [ ]
Initial Fees [ ]
Other Fees [ ]
Estimated Initial Investment [ ]
Restrictions on Sources of Products and Services [ ]
Franchisee’s Obligations [ ]
Financing [ ]
Assistance, Advertising, Computer Systems, and Training [ ]
Territory [ ]
Trademarks [ ]
Patents, Copyrights, and Proprietary Information [ ]
Obligation to Participate in the Actual Operation of the Franchise Business [ ]
Restrictions on What the Franchisee May Sell [ ]
Renewal, Termination, Transfer, and Dispute Resolution [ ]
Public Figures [ ]
Financial Performance Representations [ ]
Outlets and Franchisee Information [ ]
Financial Statements [ ]
Contracts [ ]
Receipts [ ]

What Is the FDD Disclosure Rule?

The Franchise Disclosure Document (FDD) Disclosure Rule, enforced by the Federal Trade Commission (FTC), is designed to ensure that potential franchisees receive essential information about the franchisor, the franchised business, and any related contractual agreements in a standardized format.

This rule is meant to foster transparency, protect prospective franchisees from deceptive franchising practices, and allow them to make well-informed decisions.

Is a Franchise Disclosure Document FDD Public?

While the FDD is given to prospective franchisees as a part of the franchising process, it isn’t classified as a public document in the same way as government records. However, once provided, there’s no prohibition against a franchisee sharing their copy.

Additionally, in some states, franchisors must file their FDDs with the state’s regulatory body, making it possible to request a copy through public record inquiries.

Furthermore, many professional services and online platforms may have collections of FDDs that they’ve acquired and offer for research or comparative purposes.

How Do Prospective Franchisees Get a Copy of an FDD?

When a prospective franchisee shows genuine interest in a franchise opportunity and has initiated the franchising process, the franchisor is obligated to furnish them with the FDD.

This can be in hardcopy, or as technology has evolved, franchisors have been permitted to use electronic methods, like email or dedicated web portals, to deliver the document.

Additionally, some states may require that a franchisor provide the FDD upon request even if the franchisee hasn’t started the formal franchising process.

Regardless of the method used, the key principle behind the FDD’s delivery is ensuring that the potential franchisee has ample time and opportunity to review and understand the contents before committing to any agreements.

Image: Envato Elements

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What is a Grant Writer? https://goodnewztv.com/2023/09/17/what-is-a-grant-writer/ https://goodnewztv.com/2023/09/17/what-is-a-grant-writer/#respond Sun, 17 Sep 2023 01:42:55 +0000 https://goodnewztv.com/2023/09/17/what-is-a-grant-writer/ A grant writer could greatly help you with your business grant application. But what is...

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A grant writer could greatly help you with your business grant application. But what is a grant writer, and what do they do?

What is a grant writer? A grant writer, as the name suggests, is a professional who specializes in composing proposals that secure grants. Their responsibilities don’t just end at writing; they encompass extensive research to identify suitable grants.

These experts are adept at crafting high-level letters of intent and diligently scour multiple public and private sources to uncover potential funding opportunities.

What Does a Grant Writer Do?

A grant writer plays an indispensable role in sourcing funds for organizations and projects. The essence of their job lies in understanding the objectives, needs, and goals of the organization they’re representing.

They translate this understanding into a coherent, structured proposal that highlights the significance and feasibility of the intended project or initiative. Their work involves research, collaboration with subject matter experts, and adhering to strict grant application guidelines.

Grant Writing Job Market

The government doesn’t collect labor statistics on grant writing. Although some of the anecdotal information they’ve put together says most current grant writers are self-employed. They charge hourly rates somewhere between $20 to $100 dollars for grant writer services.

Other information puts the job growth to 2030 at 9%. The median salary for this year for all grant writers was $49,554.

Popular industries for grant writers include government agencies and nonprofit organizations. Other more specific places like community health centers need consistent funding too.

Here’s an outline from the bureau of labor statistics.

what is a grant writer

Benefits of a Career Writing Grant Proposals

A grant writing career can be rewarding. Maybe you’re looking at working with research grants, and opportunities for nonprofits or small businesses. Becoming a grant writer has some great advantages.

Here’s a list of some of the things that you’ll enjoy about working at grant writing and coming up with grant proposals.

  • You’ll Be in Demand – Many different industries are looking for grant writers. You might also be able to work for a nonprofit organization. Another specific industry that hires to write grants is government organizations. Snd technical writing, which includes grant writing, is expected to grow.
  • You Can Be Your Own Boss – Grant writers generally set their own schedules. As sole proprietors, they can pick the clients they work with and set their own prices.
  • You’ll Be Learning Something Everyday – You might be drafting proposals for a nonprofit organization, or you might be working at getting grants for small businesses. Regardless of the approach, you’ll be writing grants and learning something new every day. It’s a challenging and rewarding career. Grant writers interact with a wide range of people and organizations as well as other grant writers to make it more interesting.
  • You’ll Make a Difference – Securing grants can help an organization’s mission. Grant writers help individuals and businesses get the cash they need for a cause.
  •  You’ll Make a Good Income – The average base salary for a grant writer in America is $56,251 a year.  This of course depends on the organization you work for. If you freelance, you can make a different hourly rate and more money.

How to Become a Grant Writer

Do you want to write grants for a living? This is a good career path if you want to be self-employed. Along with strong organizational skills, you need to follow these steps to get started as a grant writer.

1.  Get The Right Education 

Employed grant writers usually have degrees in communications or English. An undergraduate degree in journalism helps. This type of education can give you a competitive edge. And help you to develop your writing skills.

Getting an education from community colleges helps too. A vocational diploma can help you land a first job doing volunteer work for public foundations.

2. Hone Your Grant Writing Skills

Writing a good grant proposal is a skill. Enroll in an online grant writing course. Best to look for one that will supply you with a grant writing certification. Here’s an overview of some of the options you have online.

Starting out with creative writing skills builds a foundation to get crucial funding for clients.

You might be able to skip getting a higher education by taking this route to become a grant writer. Either way, you’ll need to follow grant guidelines carefully.

what is a grant writer

3. Put A Portfolio Together

Establishing trust is a vital part of a grant writer’s career trajectory. A comprehensive portfolio acts as a testament to a grant writer’s skills, experience, and success rate.

Including success stories, acknowledgment letters, and quantifiable results can make the portfolio more compelling.

For budding grant writers lacking in professional experience, volunteering not only provides an opportunity to build a portfolio but also demonstrates proactiveness, an understanding of the non-profit ecosystem, and a genuine commitment to community development.

4. Pick an Employment Model 

Writers in this industry can work on a full-time, part-time, contract, or on freelance basis. You can also be self-employed. If you decide to work at grant funding for yourself, you’ll need to decide how much to charge.

Grant Writer Employment Models

To better understand the diverse career opportunities in grant writing, here’s a comparison table of different employment models available for grant writers.

Employment Model Description Pros Cons
Full-Time Working for a single organization or company on a regular basis. Steady income; Benefits provided Limited flexibility; Tied to one client
Part-Time Working for an organization for a limited number of hours weekly. More flexibility; Possible benefits Less income; Possibly multiple clients
Contract Working for a specific project or a set period. Defined tenure; Specific projects No long-term job security
Freelance Self-employed and working for multiple clients. High flexibility; Diverse projects Inconsistent income; No benefits
Self-Employed Owning a business providing grant writing services. Total control; Business benefits High responsibility; Business overheads

what is a grant writer

5. Advertise 

The digital age offers numerous platforms for grant writers to showcase their expertise and attract potential clients.

Beyond the traditional website, leveraging platforms like LinkedIn, Twitter, and even Instagram can help in networking with non-profit organizations, philanthropists, and other stakeholders.

By sharing insights, success stories, and testimonials, grant writers can underscore their expertise and stand out in a competitive market. Additionally, hosting webinars, workshops, or speaking at conferences can further establish their authority in the domain.

6. Fostering Strong Relationships

The role of a grant writer isn’t limited to penning down compelling proposals. They often act as the bridge between organizations and potential funders.

This requires impeccable interpersonal skills to foster positive relationships and facilitate effective communication.

Cultivating these relationships can lead to referrals, repeat business, and a reputation for being not just a writer, but a strategic partner in an organization’s growth and success.

what is a grant writer

Small Business Opportunities for Grant Writers

Now you know how to become a grant writer. You’ve spent time researching grants and learning how to write a grant proposal. The next step is to work for someone or start your own business.

If you are an experienced grant writer, you can start a business. Here’s how.

Define the market. Maybe grant money for nonprofits? Maybe you’ll be securing funding for SMBs? Then you need to research the sources for funding. Then grant writers need to market their organization. See #5 above.

What Skills Are Needed for Grant Writing?

The grant writing process requires certain talents. Like the following.

  • You need to understand how data entry can make a difference to a grant application. Both historical and future numbers should be blended in the application process.
  • A typical day will make the most of your writing skills. You’ll need to use business language and emotional words and phrases.
  • This is project-based work. That means you need to be both process and detail orientated.

How Much Money Do Grant Writers Make?

You’ll be in line to make a decent amount using your grant writing services. The average base salary according to Indeed is $56,297 dollars per year.

At the top end, successful grant writers working for places like Friends of the Children make $88,478 yearly. Other organizations like BRAZOSPORT COLLEGE pay $69,021 per year.

You can make more by honing your skills to attract more potential donors. And add to your profits by working for more than one organization as a freelancer.

READ MORE:

Image: Envato Elements

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Shopping Basket: Options for Your Retail Business https://goodnewztv.com/2023/09/17/shopping-basket-options-for-your-retail-business/ https://goodnewztv.com/2023/09/17/shopping-basket-options-for-your-retail-business/#respond Sun, 17 Sep 2023 01:42:40 +0000 https://goodnewztv.com/2023/09/17/shopping-basket-options-for-your-retail-business/ Make it easier for your customers to carry more items safely by getting the best...

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Make it easier for your customers to carry more items safely by getting the best shopping basket options for your retail business.

There is only so much a customer can carry in a store with their hands. And that is why a shopping basket is so useful. They not only make the shopping experience more enjoyable, but they can also encourage shoppers to add more things to their baskets. If you are looking for shopping basket options for your retail business, here is where you will find them.

As a retailer, having baskets strategically placed in different locations can encourage customers to use them. Your customers will be grateful, and they might even fill that basket with more purchases.

Shopping Basket Options for Your Retail Business

The key to making your customers use your shopping baskets is to make them obvious and easily seen. These baskets from Amazon will help you do just that.

Feature/Specification Top Pick: Mophorn 12PCS Shopping Baskets with Handles, Black Metal Runner Up: Mophorn 6PCS Shopping Carts Best Value: VEVOR Shopping Basket, Set of 12 Black
Quantity in Set 12 Baskets 6 Baskets with Wheels 12 Baskets
Material Powder-coated metal frame Premium plastic High-density polyethylene plastic & iron handles
Handles Black rubber handles Two handles to carry Solid iron handles
Weight Capacity Up to 44 pounds Up to 75 pounds Up to 20 pounds
Dimensions 21?D x 13? W x 14?H 21?D x 13? W x 14?H 16.9?L x 11.8?W x 8.07?H
Includes Stand Yes (silver basket stand) Not specified Yes (iron stand)
Special Features Thickened metal strips at the bottom Baskets with wheels 30-day free returns

 

Mophorn 12PCS Shopping Baskets with Handles

Mophorn 12PCS Shopping Baskets with Handles

Top Pick: With 12 metal shopping baskets, this set from Mophron is the top pick on our list. Made from a powder-coated metal frame each basket can hold up to 44 pounds. Other features include thickened metal strips at the bottom, black rubber handles, and a silver basket stand for storage.

Mophorn 12PCS Shopping Baskets with Handles, Black Metal

Buy on Amazon

 

Mophorn 6PCS Shopping Carts

Mophorn 6PCS Shopping Carts, Blue Shopping Baskets with Handles

Runner Up: The runner up is also from Mophron, but these are shopping baskets with wheels made from premium plastic. You get six 21″D x 13″ W x 14″H baskets in the set and each one can hold up to 75 pounds of items. You can either roll the basket or use the two handles to carry it.

Mophorn 6PCS Shopping Carts

Buy on Amazon

 

VEVOR Shopping Baskets

VEVOR Shopping Basket, Set of 12 Black, Durable PE Material with Handle and Stand

Best Value: VEVOR delivers the best value in terms of price, build quality, brand and 30-day free returns in this 12-basket set. The baskets are made of high-density polyethylene plastic and solid iron handles coming in at 16.9″L x 11.8″W x 8.07″H. Each basket can hold up to 20 pounds and the set includes an iron stand.

VEVOR Shopping Basket

Buy on Amazon

 

CleverMade Collapsible Plastic Grocery Shopping Baskets

Although the three-basket set from CleverMade is more expensive, they are very well made and looks different from the competition. It is completely collapsible, measures 17.5″L x 11.25″ W x 9.12″H and can hold up to 25 pounds.

CleverMade Collapsible Plastic Grocery Shopping Baskets

Buy on Amazon

 

Shopping Basket with Handle and Wheels

Shopping Basket Set of 6 Durable Red Plastic with Handle and Wheels for Retail Store

This is another rolling shopping basket set that is 21” L x 13.2” W x 14.3” H that can hold up to 75 pounds. Made from premium plastic it has thick plastic stripes on the bottom, two handles for lifting, and a pull-out handle to roll the basket.

Shopping Basket with Handle and Wheels

Buy on Amazon

 

Shopping Basket Set in Black Metal

Shopping Basket Set in Black Metal,Wire Basket, Wire Shopping Perfect for Retail

Metal wire baskets will last longer making them a good long-term investment. The baskets in this set of 12 are 17” W x 12” D x 7” H made of alloy steel along with a stand made of iron. Eighty-six percent of customers have given it five stars on Amazon.

Shopping Basket Set in Black Metal

Buy on Amazon

 

Mophorn 12PCS Shopping Basket Set

Mophorn 12PCS Shopping Basket, Plastic Green Shopping Baskets

Capable of holding up to 33 pounds, this 12-piece set of baskets from Mophron is made of premium plastic. They are 16.8” L x 11.5” W x 7.9H and the set includes a black basket stand with swivel caster wheels.

Mophorn 12PCS Shopping Basket Set

Buy on Amazon

 

Only Hangers Plastic Shopping Baskets

Only Hangers Plastic Shopping Baskets - Durable Yellow Plastic Set of Shopping Baskets

The 15.5″L x 11.5″W x 8″D shopping baskets from Only Hangers can hold up to 50 pounds, making them one of the strongest when it comes to load. The set has 12 baskets made from durable plastic and metal handles which also include a metal stand.

Only Hangers Plastic Shopping Baskets

Buy on Amazon

 

Rolling Shopping Basket

35L 6PCS Shopping Carts with Wheels and Handle

Two foldable handles, one for pulling and another one for carrying makes this 28.15″D x 23.82″ W x 14.37″H basket versatile. It is made of high-quality plastic, and it can hold up to 75 pounds of items.

Rolling Shopping Basket

Buy on Amazon

 

12 Pcs Larger Metal Shopping Baskets

Shopping Basket Set of 12 Durable Red Plastic with Sign and Stand

At 18″W x 13″D x 9″H these metal mesh baskets can hold up to 59 pounds. Steel handles, thickened metal strips on the bottom, and rubber covering makes this shopping basket a great buy.

Shopping Basket Set of 12

Buy on Amazon

Taking Your Business to the Next Level with the Right Shopping Baskets

When you’re choosing shopping baskets for your business, it’s essential to think about the impression and utility they’ll offer to your customers. An investment in the right basket is indirectly an investment in enhancing your customer’s shopping experience.

  • Durability: Shopping baskets are constantly in use, especially during peak business hours. Opt for baskets that are robust and can withstand wear and tear. This not only ensures value for money but also saves you the hassle of frequently replacing damaged baskets.
  • Versatility: Some businesses offer a mix of heavy and light products. A versatile basket caters to both, ensuring customers don’t need different baskets for different items.
  • Aesthetic Appeal: Your baskets aren’t just tools; they represent your brand. Choose colors and designs that complement your store’s theme and ambiance.
  • Eco-friendliness: With rising awareness about environmental issues, many customers prefer businesses that are environmentally conscious. Consider baskets made from recycled or sustainable materials.
  • Ease of Maintenance: Spills and dirt are common in retail. Opt for baskets that are easy to clean, ensuring they always look neat and inviting.

Benefits for Businesses:

  • Increased Sales: A comfortable shopping experience can lead to customers spending more time in your store and potentially buying more.
  • Brand Image: Offering quality baskets can enhance your brand’s image, indicating that you care about the minute details of customer experience.
  • Efficient Space Management: Baskets that stack neatly can optimize store space, making room for product displays or promotions.

The right shopping basket does more than just hold products. It’s a silent salesman that boosts sales, fosters loyalty, and creates a lasting impression on your customers. So, don’t just buy a basket; invest in an experience for your clientele.

YOU MIGHT ALSO LIKE:

Save money on shipping costs for your Amazon purchases. Plus, enjoy thousands of titles from Amazons video library with an Amazon Prime membership. Learn more and sign up for a free trial today.

Image: Amazon

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What is a Social Engineering Attack? https://goodnewztv.com/2023/09/17/what-is-a-social-engineering-attack/ https://goodnewztv.com/2023/09/17/what-is-a-social-engineering-attack/#respond Sun, 17 Sep 2023 01:42:39 +0000 https://goodnewztv.com/2023/09/17/what-is-a-social-engineering-attack/ It’s crucial to protect your business from social engineering attacks as part of your cybersecurity...

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It’s crucial to protect your business from social engineering attacks as part of your cybersecurity strategy. But what is a social engineering attack?

What is a social engineering attack? Social engineering attacks refer to a wide range of tactics that rely on human error rather than vulnerabilities in systems. Hackers employ social engineering to trick users into getting money, collecting sensitive information, or installing malware on their computer systems.

In this article, we will explore critical types of social engineering attacks and how you can prevent them. Let’s dive in:

Social Engineering Attacks – An Overview

Humans are the weakest link in cybersecurity. It often requires time, talent, and high-tech resources to find a vulnerability in systems and exploit it. But human hacking is a lot easier than that.

There is no surprise that 95% of cybersecurity issues are traced to human error. Hackers or threat actors take advantage of human behavior and natural tendencies to trick them into gathering sensitive information, obtaining money, or installing malicious software.

There are four predictable phases of most social engineering attacks:

  • Hackers gather necessary information about their targets. The more information hackers have, the better prepared they are to trick users
  • In the second phase, hackers try to build rapport and relationships with their target through a variety of tactics
  • In the third phase, hackers or threat actors will infiltrate the target using information and rapport
  • The fourth phase is the closure phase – once hackers get money or sensitive data like login credentials or bank account information, they end the interaction in a way to avoid suspicion

 

what is a social engineering attack

Social engineering attacks cost companies big money. Social engineer, Evaldas Rimasauskas, stole over$100 million from Facebook and Google through social engineering. In another social engineering attack, the UK energy company lost $243,000 to fraudsters.

With small businesses having more security awareness, hackers are likely to employ social engineering schemes more to exploit human behavior.

In fact, social engineering, according to ISACA’s State of Cybersecurity Report, is the leading method of cyberattacks.

Social Engineering Techniques to be Aware Of

Here are frequently used social engineering tactics threat actors employ to trick users into getting money or divulging sensitive information:

  • Baiting Attacks
  • Quid pro Quo
  • Phishing Attacks
  • Spear Phishing Attacks
  • Scareware Threats
  • Pretexting Scams
  • Tailgating

Baiting Attacks

Baiting attacks exploit humans’ greed, curiosity, and fear. In such an attack, hackers create enticing bait for the target to take it. As the victim goes for the bait, their computer system gets infected.

Threat actors conduct baiting attacks through both – physical media and digital forms.

In a physical batting attack, a hacker would leave physical media (like an infected pen drive or CD) on the company’s premises to be discovered by its employees.

The media would have names like the Employee Bonus Scheme or something like that. Once any employee plays this infected media on their system, it will infect the system. And through the internal network, it can infect other systems as well.

Cybercriminals can create a fake website having a malicious link to download a popular TV series or a movie for free. When someone clicks on such a link, it can install malware on their system.

Quid pro Quo

Quid pro quo attacks capitalize on a basic human tendency to reciprocate favors. By offering seemingly beneficial assistance or advice, hackers exploit individuals’ willingness to return the favor.

In the context of cyberattacks, this “favor” might be permitting remote access, downloading an unknown file, or divulging sensitive information. These attacks prey on the unsuspecting nature of people, often portraying themselves as tech support or customer care agents.

By understanding the mechanisms behind these attacks, individuals can be better prepared to recognize red flags, ask the right questions, and resist being manipulated by malicious actors.

what is a social engineering attack

Phishing Attacks

Phishing remains one of the most prevalent and potent forms of cyberattack. At its core, phishing exploits human psychology, particularly trust and curiosity.

By mimicking the visual cues and tone of legitimate businesses, hackers craft persuasive messages that dupe recipients into taking desired actions. These actions can range from inputting login credentials on sham websites to downloading malware-laden attachments.

With advances in technology, these counterfeit sites and messages have become increasingly sophisticated, making it even more challenging for the average user to differentiate between genuine and fraudulent communications.

The best defense against phishing lies in continuous education, awareness, and staying updated with the latest cyber threats. Using multi-factor authentication and verifying any suspicious communication through official channels are also effective ways to guard against phishing attacks

According to a CISCO report, 86% of companies reported having an employee trying to connect to a phishing website. The report also stated that phishing attacks accounted for 90% of data breaches.

Educating your employees about how to spot phishing websites and installing an anti-phishing tool to filter phishing emails can effectively prevent phishing attacks.

Spear Phishing Attacks

Unlike generic phishing attempts, spear phishing is highly targeted and often meticulously researched. Attackers can spend considerable time studying their potential victim, gathering information from social media profiles, organizational websites, or other public sources.

The gathered details make the fraudulent communication seem more credible and relevant, thus increasing the likelihood of the target taking the bait.

It’s crucial for individuals to exercise extreme caution when responding to unsolicited emails, especially when they contain hyperlinks or request confidential information.

Periodic training sessions on email security for staff members can also help in recognizing and warding off such attacks.

what is a social engineering attack

Scareware Threats

The effectiveness of scareware is rooted in its ability to generate a sense of urgency and panic. By making users believe their systems are infected or at risk, attackers rush them into hasty decisions, bypassing their typical cautious behavior.

What makes scareware even more dangerous is its evolution: from simple pop-up ads to sophisticated programs that mimic legitimate system warnings.

Regularly backing up essential data, staying informed about current scareware tactics, and avoiding panic-driven decisions can be instrumental in staying protected against such threats.

Pretexting Scams

Pretexting is a crafty technique where the scam artist becomes a storyteller, weaving narratives designed to lull victims into a false sense of security. These scams are dangerous because they’re often intertwined with truth, making the deception harder to spot.

It’s essential to foster a culture of skepticism, especially when receiving unsolicited communications. Encouraging staff and individuals to ask probing questions and to double-check any suspicious claims can thwart pretexting efforts.

Tailgating

In a tailgating attack, an unauthorized person exploits human trust to enter secured premises. Without genuine access rights, they closely follow an authorized individual into areas like employee workstations, server rooms, or other restricted zones.

Typically, attackers use diversion tactics, such as pretending to carry a cumbersome box, mimicking a fellow employee, or even portraying a maintenance worker. For instance, imagine a person struggling with a large package at your company’s main entrance.

An empathetic employee, trying to be helpful, opens the door with their access card, inadvertently granting access to a potential threat. This act of kindness, although well-intentioned, can lead to security breaches, data theft, or other malicious activities.

To mitigate such risks, it’s crucial to instill a robust security culture, emphasizing the importance of challenging unfamiliar faces and enforcing rigorous digital and physical authentication measures.

what is a social engineering attack

A Comparison of Social Engineering Techniques

Understanding the diverse techniques of social engineering attacks is crucial for prevention. Below, we’ve compiled a comparison table to provide a concise overview of these techniques, their descriptions, and recommended preventive measures.

Technique Description Prevention
Baiting Uses enticing bait to introduce malware. Be cautious of unknown downloads or physical media.
Quid pro Quo Offers fake tech solutions for data access. Avoid unsolicited tech help.
Phishing Sends counterfeit emails or messages resembling legitimate sources. Educate employees; use anti-phishing tools.
Spear Phishing Targeted phishing at specific individuals or entities. Train employees on latest spear phishing tactics.
Scareware Uses fear-driven pop-ups leading to malware or fake purchases. Update browsers; use reputable antivirus.
Pretexting Impersonates authorities to obtain personal data. Verify authenticity of requests.
Tailgating Gains unauthorized access by following authorized personnel. Enforce strict authentication policies.

What is the Most Common Way Social Engineers Gain Access?

Phishing is the most common way social engineers employ to trick users into clicking malicious links or visiting malicious websites to spread malware.

Social engineers often make phishing attempts through emails, social media sites, phone calls, or text messages to exploit human error.

what is a social engineering attack

How Can You Protect Yourself from Social Engineering?

The following are some proven tactics for preventing social engineering attacks:

1. Train Your Employees

Social engineering attacks exploit human behavior and natural tendencies. Therefore, training your team members goes a long way to building a positive security culture.

Make sure you train your employees to:

  • Avoid opening emails and attachments from unknown sources
  • Avoid sharing personal or financial information over the phone
  • Be careful of tempting offers
  • Learn about malicious software like rogue scanner software
  • Avoid sharing personally identifiable information on social networking sites

You can also hire an outside security consultant to conduct workshops on cybersecurity

2. Enforce Multi-Factor Authentication

Cybersecurity in your business depends significantly on authentication methods your employees and vendors use.

To strengthen security, you should enforce multi-factor authentication. It is an effective way to allow access to legitimate users and keep cyber criminals away.

3. Install Anti-Virus Software

Leading antivirus and antimalware software can help prevent malware from coming through emails. Also, a good tool can warn your employees when they stumble upon a malicious site.

4. Evaluate Your Preparedness

You should regularly test your defense against social engineering attacks. Practicing and running drills from time to time can help your team members better prepare for any social engineering attack.

READ MORE: 

Image: Envato Elements

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Travel Tech Organizers: Top Picks For You https://goodnewztv.com/2023/09/17/travel-tech-organizers-top-picks-for-you/ https://goodnewztv.com/2023/09/17/travel-tech-organizers-top-picks-for-you/#respond Sun, 17 Sep 2023 01:42:27 +0000 https://goodnewztv.com/2023/09/17/travel-tech-organizers-top-picks-for-you/ There are lots of options available for cord and electronic travel organizers. Check out our...

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There are lots of options available for cord and electronic travel organizers. Check out our picks below of the 10 best we found on Amazon:

We typically have a lot of electronics to take with us to work. Phones, tablets, and other devices, plus their chargers, are often thrown in a purse or bag when we’re on the go, only to find our cords and devices a tangled mess when we get to our destination.

Whether it’s the commute to work or traveling by plane or bus, we need a way to keep our electronics and accessories organized and protected. This is why electronics travel organizers are so popular. They’re a way to keep your things secure while being easy to carry around.

Electronics travel organizers are pouches or bags that contain different compartments, pockets, and elastic straps to carry things like SD cards, flash drives, mice, and cords. Many have a compartment for more oversized items like tablets or personal gaming systems. They are typically made from waterproof and shockproof material too, so your items inside don’t get damaged.

Besides electronics, they’re also a great place to keep pens, batteries, credit cards, and other necessities. Electronics travel organizers are a convenient and inexpensive way to store and organize your electronics when you’re on the go.

Why Small Business Owners Need an Electronics Travel Organizer

Most professionals often find themselves juggling multiple electronic devices and accessories. Whether it’s attending client meetings, business conferences, or simply working on-the-go, staying organized can make all the difference in ensuring productivity and efficiency. Here’s why an electronics travel organizer is a must-have for small business owners:

1. Streamlined Productivity: With all your devices and accessories neatly organized, you won’t waste precious time untangling cords or searching for that elusive USB stick. Every second counts in the business world, and having everything at your fingertips can significantly boost your output.

Benefits of Investing in an Electronics Travel Organizer:

  • Protection: These organizers are designed to cushion and protect your valuable electronics from damage due to drops, spills, or rough handling.
  • Space-Saving: Instead of having your devices scattered throughout multiple bags or pockets, an organizer consolidates everything into one compact space.
  • Professionalism: Nothing says “professional” like being prepared. Having all your electronics neatly arranged gives the impression that you’re organized and ready for business.
  • Versatility: Modern organizers come with adjustable compartments, allowing you to customize the storage to fit your unique needs.

2. Reduced Risk of Loss: When you’re traveling, it’s easy to misplace or forget items, especially smaller accessories. An organizer keeps everything in one place, reducing the chances of leaving something behind.

3. Stress-Free Travel: Business trips can be hectic. Knowing that all your electronics and accessories are secure and easily accessible gives you one less thing to worry about, letting you focus on the task at hand.

Keep Your Tech Safe and Clutter-Free with an Electronics Travel Organizer

Feature/Aspect Top Pick: TRIPPED Travel Gear Electronics Organizer Pouch Runner Up: MATEIN Electronics Travel Organizer Best Value: BAGSMART Small Travel Cable Organizer
Description Made by a small business that specializes in travel cases. Features 3 removable padded dividers for customization. Inexpensive choice with positive reviews.
Interior Dimensions (LxWxH) 8.5″ x 3.1 x 5.5″ 10.5″ x 3.5″ x 7.75″ 9.4″ x 6.7″ x 1.4″
Material Quality polyester with genuine leather accents. Waterproof and shockproof nylon with padded foam lining. Water-repellant nylon.
Special Features – Weatherproof YKK zippers
– Special pouch for SD cards
– Removable dividers
– Elastic straps and zippered pockets
– Zippered mesh pockets
– Elastic straps
Color Options Several colors available. Several colors available. Black, gray, teal.

TRIPPED Travel Gear Electronics Organizer Pouch

TRIPPED Travel Gear Tech Bag Organizer - Small Electronics Organizer Pouch

Top Pick: Our number 1 pick is by small business Tripped Travel Gear. They make high-quality and durable travel cases of all kinds, like this electronics travel organizer. Its minimalist design allows it to fit just about anywhere, while still being able to hold all of your things. Its 5.5″ interior height and 8.5″ interior width allow it to store about 2 large items, such as an iPad mini, large headphones, a personal gaming console, and a laptop charger. There is also a special pouch for SD cards.

This travel electronics organizer is made from quality polyester and has weatherproof YKK zippers and genuine leather accents. It is available in several colors.

TRIPPED Travel Gear Electronics Organizer Pouch

Buy on Amazon

 

MATEIN Electronics Travel Organizer

MATEIN Electronics Travel Organizer, Water Resistant Electronic Accessories Case with Handle

Runner Up: Our runner up pick has 3 removable padded dividers, so you can organize it how you want. It has lots of elastic straps and zippered pockets of varying sizes to keep your cables, pens, batteries, etc. nice and neat.

This cable organizer is 10.5″L x 3.5″W x 7.75″H and is made from waterproof and shockproof nylon material. It is lined with padded foam to protect everything inside and is available in several different colors.

MATEIN Electronics Travel Organizer

Buy on Amazon

 

BAGSMART Small Travel Cable Organizer

BAGSMART Electronic Organizer Small Travel Cable Organizer Bag for Hard Drives

Best Value: Our best value choice is BAGSMART’s small travel cord organizer. It’s made from water-repellant nylon material, and its zippered mesh pockets and elastic straps will keep everything secure and untangled.

This bag is 9.4″L x 6.7″ W x 1.4″H, making it easy to fit into a purse, briefcase, or backpack. It has a lot of positive reviews and is an inexpensive choice for a cord organizer. You can choose from black, gray, or teal.

BAGSMART Small Travel Cable Organizer

Buy on Amazon

 

ProCase Electronic Organizer Cord Pouch

ProCase Electronic Organizer Cord Pouch

This organizer has a roll-up style and plenty of storage space. It’s 17″×9″ while open and 4.5”×9″ rolled up and features 6 elastic loops, 3 small zippered mesh pockets, 2 open pockets, and more. It is made from durable, water-resistant polyester and is secured by an elastic strap, which can also be used to hang it up.

ProCase Electronic Organizer Cord Pouch

Buy on Amazon

 

CILLA Travel Electronics Organizer

Electronics Organizer Charger Organizer Cable Organizer Bag

Two layers allow you to organize small electronics and cables on one side and larger items on the other side. There are 3 removable padded dividers too, so you can customize the size. This bag measures 10.63″ X 7.87″ X 3.54″ and is made from a waterproof material with a padded lining. It comes in 6 different colors.

CILLA Travel Electronics Organizer

Buy on Amazon

 

Genuine Leather Electronics Cable Organizer Travel Case

Genuine Leather Electronics Cable Organizer Roll Up Case Cord Bag

For an upscale option, this cable organizer is made from genuine full-grain crazy horse leather. It’s a fold-up style tech travel organizer measuring 9 x 4.5 inches when rolled up in 4 folds or 9 x18 inches when opened flat. It has several different-sized straps and compartments to hold your supplies.

Genuine Leather Electronics Cable Organizer Travel Case

Buy on Amazon

 

ProCase Hard Travel Electronic Organizer Case

ProCase Hard Travel Electronic Organizer Case

This hard shell option measures 9.84 x 6.3 x 2.56 inches and is made from water-resistant hard EVA material. It has mesh pockets and elastic bands, as well as 2 cable ties and 3 padded removable dividers.

ProCase Hard Travel Electronic Organizer Case

Buy on Amazon

 

Amazon Basics Travel Electronics Organizer

Amazon Basics Universal Travel Case Organizer for Small Electronics and Accessories

Amazon Basics makes reliable products, just like their travel cord organizer. It’s smaller than some of the others, at 9.75 x 6.25 x 2.13 inches, but still has enough pockets, straps, and zippers to store and protect small electronics and accessories. The molded EVA plastic outer shell keeps everything inside protected from damage.

Amazon Basics Travel Electronics Organizer

Buy on Amazon

 

Native Union Stow Tech Organizer

Native Union Stow Organizer – Premium Travel Tech Kit Crafted with Durable Canvas

This minimalist travel cable organizer is made from a blend of 100% recycled materials on the outside and soft cotton on the inside. It has pockets and elastic straps for organizing, and an outer pocket for quick access. The organizer is 4.52″ X 7.87″ X 2.16.”

Native Union Stow Tech Organizer

Buy on Amazon

 

SIDE BY SIDE – Premium Pouch Organizer for Tech

SIDE BY SIDE - Premium Pouch Organizer for Tech

Last up is this uniquely designed electronics organizer travel case.  Unlike most of the cases, this one has an oval shape and measures 10.82 x 1.77 x 4.13 inches. It’s made from an elastic spandex blend that makes the pouch flexible yet strong. It also features a military-grade #8 zipper and a stretchable outer layer that expands.

SIDE BY SIDE – Premium Pouch Organizer for Tech

Buy on Amazon

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Pressure Washers: Top Picks to Deep Clean Your Business  https://goodnewztv.com/2023/09/17/pressure-washers-top-picks-to-deep-clean-your-business/ https://goodnewztv.com/2023/09/17/pressure-washers-top-picks-to-deep-clean-your-business/#respond Sun, 17 Sep 2023 01:42:25 +0000 https://goodnewztv.com/2023/09/17/pressure-washers-top-picks-to-deep-clean-your-business/ Finding the best pressure washer is critical to maintaining a tidy business location or cleaning...

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Finding the best pressure washer is critical to maintaining a tidy business location or cleaning your car. Below are the best pressure washer to deep clean your business.

Finding the best pressure washer is critical to maintaining a tidy business location or cleaning your car. We all have different reasons for why we need a pressure washer, so finding the best pressure washer will mainly depend on the use you need it for. There are two main types of pressure washers – electric and gas-powered pressure washers. Most residential cleaning can easily be tackled with an electric pressure washer. However, if you need a little more power and intensity then a gas-pressure washer is the best bet.  

Making the Right Choice: Electric vs. Gas Pressure Washers for Business Needs

Selecting the best pressure washer can directly impact the efficiency and presentation of your business or the quality of your work. This choice can be a determining factor in ensuring the cleanliness of commercial equipment, buildings, or vehicles. It’s not just about cleaning, it’s about delivering exceptional results that uphold the reputation of your business or service.

Key Considerations:

  • Nature of Task:
    • Light tasks such as cleaning windows, outdoor furniture, or vehicles typically require an electric pressure washer. They are more user-friendly, quieter, and adequate for these jobs.
    • Heavy-duty tasks like cleaning commercial spaces, stripping paint, or deep-cleaning surfaces benefit from the robust power of gas-pressure washers.
  • Portability:
    • Electric pressure washers are generally lighter and easier to move around. Great if you’re cleaning multiple areas.
    • Gas pressure washers, while heavier, are more versatile as they don’t need an electrical source nearby.
  • Cost and Maintenance:
    • Electric models tend to be more affordable upfront, but they might not last as long if used intensively.
    • Gas models might have a steeper price tag, but their longevity and power can provide value for businesses that need regular, intense cleaning.

Tips for Business Owners & Workers:

  • Always read the user manual before operating a pressure washer. It helps ensure the longevity of the device and guarantees safety.
  • Consider investing in various nozzles. Different tasks might require different pressure settings.
  • Regularly inspect and maintain your pressure washer to keep it running efficiently and safely.

Best Pressure Washers

Feature/Model Top Pick: SIMPSON MegaShot Gas Pressure Washer Runner Up: Westinghouse WPX2700 Gas Pressure Washer Best Value: RYOBI Electric Pressure Washer
Max Pressure (PSI) 3100 2700 1800
Flow Rate (GPM) 2.4 2.3 1.2
Engine/Motor Kohler RH265 engine 212cc four-stroke Westinghouse horizontal shaft engine 13 Amp electric motor
Design/Construction Compact, lightweight Tough steel frame construction Portable design
Special Features Thermal relief to prevent overheating Interchangeable nozzle heads Three included nozzles, stored on unit
Recommended Uses Outdoor furniture, patios, house siding, prepping exteriors for painting Sidewalks, decks, railings, garage floors, cars, exterior walls, fences Decks, windows, patio furniture

SIMPSON MegaShot Gas Pressure Washer 

SIMPSON Cleaning MS60763-S MegaShot 3100 PSI Gas Pressure Washer

Top Pick: This is arguably one of the best gas-powered pressure washers for the “Do-it-Yourselfer” that is looking for maximum performance with minimal investment. A powerful, reliable, maintenance-free cam pump delivers 3100 PSI at 2.4 GPM and includes thermal relief to prevent overheating. The compact, lightweight design also allows for easy transportation. This pressure washer is easy to assemble and use and is great for cleaning outdoor furniture, patios, house siding, and for prepping home or business exteriors for painting.  

SIMPSON MegaShot Gas Pressure Washer 

Buy on Amazon

Westinghouse WPX3200 Gas Pressure Washer 

Westinghouse WPX2700 Gas Pressure Washer

Runner Up: This pressure washer has enough muscle and power to blast away grime from even the toughest cleaning jobs. It is built with a tough steel frame construction and makes use of a powerful 212cc four-stroke Westinghouse horizontal shaft engine. You can also interchange the nozzle heads to suit your specific cleaning needs of the day. 2700 PSI and 2. 3 GPM of powerful water pressure make this machine ideal for cleaning sidewalks, decks, railings, garage floors, cars, patio furniture, exterior walls, and fences.  

Westinghouse WPX3200 Gas Pressure Washer 

Buy on Amazon

 

RYOBI Electric Pressure Washer 

RYOBI 1,800 PSI 1.2 GPM Electric Pressure Washer

Best Value: We love this pressure washer because of its portability. Despite its small size, it still packs enough power (13 Amp electric motor and 1800 PSI) to quickly clean decks, windows, and patio furniture. The three included nozzles can conveniently be stored on the unit so you don’t have to worry about losing them. This pressure washer is also backed with a 3-year warranty.  

RYOBI Electric Pressure Washer 

Buy on Amazon

 

SIMPSON Cleaning PowerShot Gas Pressure Washer 

SIMPSON Cleaning PS4240 PowerShot 4200 PSI Gas Pressure Washer

The SIMPSON PowerShot is the best commercial pressure washer for contractors who specialize in deck cleaning, paint preparation, graffiti removal, wood restoration, and all other professional cleaning services. It uses a premium Honda engine that is designed for optimum performance and reliability. It is also sturdy and portable thanks to the welded steel frame construction and the pneumatic tires that allow for easy maneuverability.  

SIMPSON Cleaning PowerShot Gas Pressure Washer 

Buy on Amazon

 

Stanley Portable Electric Pressure Washer  

Stanley SHP2150 Portable Electric Pressure Washer

If usability and performance are important to you, then you need to check out this electric pressure washer. It produces up to 2150 PSI, 1.4 GPM, and up to 13 Amps of power. It uses a telescoping handle and two wheels that make mobility super easy. This washer is ideal for garden and patio cleaning, car, and sidewalk cleaning.  

Stanley Portable Electric Pressure Washer 

Buy on Amazon

 

Greenworks TruBrushless Electric Pressure Washer 

Greenworks 3000 PSI (1.1 GPM) TruBrushless Electric Pressure Washer

The Greenworks pressure washer gets you all the power you need for your home, business, or car cleaning needs. It uses a TruBrushless 14 Amp motor that generates 3000 PSI and 2.0 GPM for maximum cleaning power. It also comes equipped with a rugged metal gun and a kink-resistant hose.  

Greenworks TruBrushless Electric Pressure Washer 

Buy on Amazon

 

Generac SpeedWash Gas Powered Pressure Washer 

Generac 7122 SpeedWas

As the name suggests, this gas-powered pressure washer allows you to complete your cleaning up to 50% faster. The pressure nozzles are specially designed to clean four times faster than standard nozzles. The turbo nozzle attachment is also designed to remove stubborn grime and dirt from tough tough surfaces faster than the standard nozzles.  

Generac SpeedWash Gas Powered Pressure Washer 

Buy on Amazon

 

CRAFTSMAN Electric Pressure Washer 

CRAFTSMAN Electric Pressure Washer

CRAFTSMAN produces a wide range of reliable power tools and this pressure washer doesn’t disappoint. It is durable, mobile, and powerful. It produces up to 2,400 PSI which is also complemented with four nozzles that make cleaning a breeze. Onboard storage for wand, hose, cord, and nozzles gives you a home for these accessories. 

CRAFTSMAN Electric Pressure Washer 

Buy on Amazon

 

Sun Joe Electric Pressure Washer 

Sun Joe SPX3500 2300 Max Psi 1.48 Gpm Brushless Induction Electric Pressure Washer

Equipped with a 13-amp motor, this electric pressure washer generates up to 2300 PSI and 1.48 GPM of pure cleaning power that’s enough to take on tough stains. It also comes with a 34-inch spray wand for those hard-to-reach messes, a 20-foot high-pressure hose, and easy-glide wheels for maximum maneuverability.  

Sun Joe Electric Pressure Washer 

Buy on Amazon

 

Briggs & Stratton Gas Pressure Washer 

Briggs & Stratton 21030 2800-PSI Gas Pressure Washer

This Briggs & Stratton gas pressure washer comes with a powerful 63cc engine and easy start technology that eliminates the need to choke the engine to start. Four quick connect spray tips allow you to easily change the spray and intensity. The fold-handle design also allows for easy transport and storage.  

Briggs & Stratton Gas Pressure Washer 

Buy on Amazon

 

What to Look for When Buying a Pressure Washer 

The best pressure washer should have enough power to clean the surfaces without damaging them. Compact, lightweight machines are preferable if portability is needed in your line of work. Here are some additional things that you need to consider: 

  • PSI: Pounds per square inch (PSI) is commonly used to measure the pressure of gasses or liquids. The higher the PSI, the more water pressure you will get when cleaning. Make sure the PSI matches the surface that you intend to clean as too much PSI can damage the surface. The best commercial pressure washer will have PSI above 2800 for heavy-duty cleaning.  
  • Power: Also equally important is the power the pressure washer produces. The easiest way to tell is the power includes multiplying the gallons per minute (GPM) with the PSI to find the cleaning units (CU). The more the CU, the more power the machine has.  
  • Nozzles: Most pressure washers will come with either three or four nozzle tips. The nozzles usually range from zero degrees that shoots a direct jet of water to 65 degrees which uses a larger opening to decrease the velocity and increase the hose pressure. The lover the nozzle range, the more high-powered the spray is.  
  • Portability: Compact and lightweight pressure washers are easier to carry around. Some washers come with an integrated wheel system for additional maneuverability.  
  • Hot Vs. Cold Water: Cold water pressures are generally more affordable and less complicated to use than hot water pressure machines. On the other hand, the hot water counterparts require less soap and water to clean and can also be used to sanitize surfaces. 

 

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Meet Industry Leaders at the 11th annual UK Beauty Trends & Innovations Conference https://goodnewztv.com/2023/09/17/meet-industry-leaders-at-the-11th-annual-uk-beauty-trends-innovations-conference/ https://goodnewztv.com/2023/09/17/meet-industry-leaders-at-the-11th-annual-uk-beauty-trends-innovations-conference/#respond Sun, 17 Sep 2023 01:42:25 +0000 https://goodnewztv.com/2023/09/17/meet-industry-leaders-at-the-11th-annual-uk-beauty-trends-innovations-conference/ Learn, network, and meet beauty professionals at the 11th annual UK Beauty Trends and Innovations...

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Learn, network, and meet beauty professionals at the 11th annual UK Beauty Trends and Innovations Conference for the latest industry trends.

Meeting industry leaders at the 11th annual UK Beauty Trends & Innovations Conference is a great way to learn, network, and grow your business. If you’re serious about success in the beauty industry, this conference is a must-attend event.

Here are some specific benefits of meeting industry leaders at the conference:

  • Get advice on how to launch a new product or service. Industry leaders can share their insights on what it takes to be successful in the beauty industry. They can also provide advice on how to avoid common pitfalls and mistakes.
  • Learn about new technologies and trends. Industry leaders are always at the forefront of new technologies and trends in the beauty industry. By meeting them, you can learn about the latest developments and how you can incorporate them into your own business.
  • Get feedback on your business plan or marketing strategy. Industry leaders can provide valuable feedback on your business plan or marketing strategy. They can help you to identify areas where you can improve and make your business more successful.
  • Get access to funding opportunities. Industry leaders may be able to connect you with potential investors or funding partners. This can be a great way to secure the money you need to grow your business.

Click the red button to register to attend The 11th annual UK Beauty Trends & Innovations Conference on September 27-28, 2023

Register Now



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